There are certain purchases in the business world that exemplify the phrase: “you get what you pay for.” One such example is web hosting. Cutting corners on web hosting costs can end up costing you more than anticipated.
Here are two reasons why medical practices and healthcare facilities are better off avoiding cheap or budget-priced web hosting services:
When you hear about free or low-price website hosting solutions, you should be aware that this price point is a way to lure you in, get your website established on their server, and get you set up with a monthly bill.
It’s very likely that at such a low price point there will not be sufficient capacity for hosting all the other websites that have also taken the company up on their offer. It’s a recipe for overstretched servers, which can lead to the load times on your website to be inadequate.
Websites that take too long to load (anything over 2 seconds) are often passed by visitors and penalized in the rankings by Google and other search engines..
- Unlimited vs. dedicated resources
You’re not likely to run across a hosting provider who is willing to provide your website with unlimited resources (bandwidth, disk space, email addresses – to name a few) for no money.
Additionally, even if a low-cost host does provide access to a decent amount of resources, you’re left at the mercy of all of those who are also using the host provider’s resources.
Spending just a little bit more on a more reliable, dependable web hosting service is the best way to ensure that your site remains competitive. You don’t need to go top of the line if you’re on a budget; a middle-of-the-road hosting service will do.
If a web hosting service sounds too cheap to be true, there’s probably a reason. While you can skimp on a lot of other things, in today’s interconnected world your medical website should not be one of them.