Having a good website is a necessity in today’s digital age and especially so for medical practices, with potential prospects often searching with a sense of urgency and the need to make an immediate decision. With that in mind, here are 5 medical website design ideas you need to follow. #1: Less is more. Actors and actresses say the hardest thing to do in their profession can ... More
How Apps & AI Improve Communications In Health Care
If your hospital website is up and running and meeting all best practices —having correct information for search engines, being mobile-friendly and with content that positions your facility as an authority source for the local community of medical topics of interest—then it’s time to look to the next frontier. You can use both apps and artificial intelligence to improve ... More
Three Basic Tips Can Improve Your Hospital Website Design
The medical industry, as much as any other, fails to implement the very basics of good hospital website design. If you work in health care marketing that’s good news for you—it means there’s considerable advantage to be gained from executing the fundamentals of online medical marketing, like these three simple steps. Be mobile-friendly It’s astonishing this still has to be ... More
The Importance of Transparency Within the Medical Industry
A new trend in the healthcare industry is patients who are striving to take more control over their healthcare. This means that it is increasingly more important to be transparent when it comes to how your healthcare practice operates. Transparency within medical practices Aside from drug and supplement companies being transparent about the content of their products, medical ... More
Why Mobile Design Shouldn’t be an Afterthought for Medical Practices
In the past, website design was often an afterthought. As this school of thought changed, so did the scope of how websites in general looked. The trend turned to pages that were wide with huge visuals. This meant that monitors had to evolve from the small boxy monitors we used to have to the wider monitors we have today. When users began to use their smartphones and tablets ... More