There are certain purchases in the business world that exemplify the phrase: “you get what you pay for.” One such example is web hosting. Cutting corners on web hosting costs can end up costing you more than anticipated. Here are two reasons why medical practices and healthcare facilities are better off avoiding cheap or budget-priced web hosting services: ... More
5 Important SEO Factors for a Medical Website Redesign
To keep up with the ever-changing pace of the internet world, it’s advisable to redesign (or at least dramatically update) your medical practice’s website every couple of years. Chances are, if it has been awhile since you performed any website maintenance, SEO practices have changed since your last update, so it’s important to take them into consideration during your next ... More
4 Elements for a Successful Medical Practice Website
By now, most business owners, including those who run medical practices, have grasped the importance of having a functioning website. If you’re not hiring a company to build your website, you may not be aware of how to make your page successful. Below are four elements you should incorporate into your medical practice’s website. 1. Call to Action (CTA) A call-to-action is ... More
Making Images Work for Your Medical Website
How to find the perfect image for your content and how to ensure that your customers can find them online We live in a visual culture and things that are bright, colorful and move attract attention. For this reason, when you are creating and uploading content to your medical website, it is important to include an image with your content. Chances are you don’t have time or the ... More
7 Common Healthcare Website Mistakes to Avoid
It’s fine and good to make a website; however, having a poorly performing or confusing website can be more harmful than no website at all. In addition, some website designers or business owners mistake their website’s role. The best websites provide a user-friendly experience to your visitors. In order to discern this, ask yourself: What are my customers looking ... More