Mobile marketing is vital for every business in today’s technological world and it’s certainly true for doctor’s offices and hospital clinics. If someone is injured during a recreational activity, they’ll be looking for a nearby doctor on their phone. Even people in the comfort of their own homes often prefer using mobile devices to do their searches. Having good mobile ... More
How Apps & AI Improve Communications In Health Care
If your hospital website is up and running and meeting all best practices —having correct information for search engines, being mobile-friendly and with content that positions your facility as an authority source for the local community of medical topics of interest—then it’s time to look to the next frontier. You can use both apps and artificial intelligence to improve ... More
Have You Considered a Mobile App For Your Medical Practice?
Mobile apps are a great way to keep you connected to your patients outside the office, and for them to feel that same connection with you. It’s a mutually beneficial tool that can build a bond between doctor and patient, while saving time and money. Consider making a mobile app part of the marketing strategy for your medical practice. Read below to find out why. Partners in ... More
Tailoring Medical Marketing to Mobile Devices
Considering that millions of people open emails on their mobile devices may mean that your medical practice should update some of its marketing strategies. Your emails and various marketing messages should be tailored for effective reading on smart phones. Below are some suggestions to consider when updating your marketing for the small screen. Be brief and concise. ... More