Mobile marketing is vital for every business in today’s technological world and it’s certainly true for doctor’s offices and hospital clinics. If someone is injured during a recreational activity, they’ll be looking for a nearby doctor on their phone. Even people in the comfort of their own homes often prefer using mobile devices to do their searches. Having good mobile ... More
Why Live Chat for Doctors Can Work for Your Office
People communicate differently today than in years past and that has impacted customer service. A younger generation avoids talking on the phone and prefers to communicate virtually. People of all ages have come to like the speed and convenience that technology has given us. All of which means your office’s customer service has to adapt. Live chat for doctors is a way to meet a ... More
How to Measure the Success of Google My Business for Doctors
You understand the importance of medical marketing, but you’re also dealing with limitations—not just financial, but the time constraints of your staff. Any endeavor you undertake has to…well, it has to work. The Google My Business directory listing, as prestigious as it may be, is no different. So that brings up the question—how do you measure the success of Google My Business ... More
How Being Helpful is the Best Holiday Marketing Tip for Doctors
It’s that time of year when businesses of all kinds are gearing up special marketing campaigns for Christmas and the holidays. As the marketer for a medical office you might feel somewhat limited—after all, it might be awkward to offer a special deal on cold and flu treatments. But there are constructive holiday marketing tips for doctors that can keep your office atop the mind ... More
3 Best Online Directories for Doctors to Be Listed In
Directory listings are an important part of the digital marketing strategy for any business. We’re not just talking about the big ones, like Google My Business, Yelp and others. Finding industry-specific directories is an important secondary component of this outreach. Good backlinks make your website credible in the eyes of a search engine. That has ripple effects for your ... More