Rather than turning to their personal doctors, many people are turning to Google first to diagnose their own ailments. Health-related searches now account for as many as 1 out of every 20 searches, according to Google. Why? Well for one, the rising costs of healthcare seems to be driving people to increasingly turning to Google to diagnose their health concerns. ... More
Cloud Computing: Wave of the Future for Healthcare Organizations
More and more businesses are looking toward the quickly evolving world of cloud computing to help run their business more efficiently and with better collaboration. This is especially true in the world of healthcare, where roughly two-thirds of mid-sized organizations are using cloud computing. Recently, Dell Inc. published a survey in which 2,038 IT professionals for ... More
How Personal Trainers Can Use SEO to Pump Up Their Business
Being a personal trainer often entails finding your clientele via word of mouth, which can make it hard to earn a steady paycheck. One way you can increase the number of people who know about your services is by creating a website. With the help of these 4 SEO techniques, you can increase your website’s traffic and hopefully your client base: 1. Keyword ... More
SEO 101: 7 Basic SEO Essentials for Your Medical Blog
It is just as important for your medical practice’s blog to practice SEO techniques as it is for technology-based businesses. When using SEO techniques, remember Google is looking for active websites—meaning they are regularly updated with quality blog posts. Google also looks for the following key items to raise the website’s page rank. 1. Write for patients, not ... More
Yikes! How Do I Get an Accurate Report of My Medical Website Rankings
You’re trying to improve the search visibility of your medical website. And while it may seem logical to just open Google and start searching to see where your clinic’s website stands, the results can be a little skewed. As explained here: Thanks to browser cookies, you’ll need to do a few extra steps in order to ensure you are getting a true picture of site ... More