There is a reason that surveys are often titled “patient satisfaction” rather than “patient happiness.” Everyday, patients walk into doctors’ offices and leave completely unhappy with the bad health news that they receive. They may not like what the doctor had to say or the treatment that he suggests. However, how do they feel about their overall experience at the office and how the physician and staff treated them?
Medical offices are still using and greatly benefiting from patient surveys. There is a lot of power in these surveys as they help shed light on how an office is functioning. If you are a physician who cares how clients view your practice and staff, these surveys are more valuable than gold.
Below are examples of questions that should be asked in a medical patient satisfaction survey.
- Was the staff up front helpful?
- Was the staff friendly?
- How long was your wait time?
- Was your physician informative?
- Did the physician explain your treatment in a way that you could understand?
After reading the answers to these questions, you may realize that patients are dissatisfied with how the front desk employees are conducting themselves. You could also learn that your patients are waiting for longer than they want, leading you to understand why they seem incredibly frustrated upon entering your office.
To learn more about marketing for your medical office, read “Turning Leads into Patients with Medical Marketing.”
Consider talking to the medical marketing specialists at SEO Medical to learn how we can help turn your practice’s reputation around.